If you’re a regular reader of WonderBranding, you know how I feel about demographics. Use of demographics was the most reliable measuring tool way back, [...]
Full Story »
I’ll be in Austin this week to teach the new version of Unzipped, the two-day course at Wizard Academy. For those of you who can’t [...]
Full Story »
Any business can create a Facebook page. It’s how you work the page that strengthens the relationship with customers.
Full Story »
A conversation with the guru behind the MySears.com social media phenomenon.
Full Story »
Most folks who got caught up in the Blizzard of 2010 spent their time thinking about how nice it was to be off work or school. Wen McNally used the time to build her business – big time – Facebook.
Full Story »
A new survey from ShesConnected lends insight into the percentage of women using social media tools to research a product or service.
Full Story »
This marketing train is called the Exponential Express – final stop, Infinity. It’s your choice to hop a ride, or frankly, become completely irrelevant.
Full Story »
Every time the Garden Center Group calls to hire me as a speaker for their annual fall convention, I’m compelled to ask, “Aren’t you guys sick of me yet?” [...]
Full Story »
Michele Miller is a writer, speaker, and consultant on ways to capture the heart of the female customer. The co-author of The Soccer Mom Myth, she consults with businesses of all sizes across North America [read more...]
