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Tag Archives: marketing demographics

Burger King’s New Idea: Marketing To Women

It looks like Burger King probably should have conducted some quality research before deciding exactly WHO their “superfan” really is.

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MeetMichele

Michele Miller is a writer, speaker, and consultant on ways to capture the heart of the female customer. The co-author of The Soccer Mom Myth, she consults with businesses of all sizes across North America [read more...]