Intensify the Believability and Persuasiveness of Your Ads with Hard-Hitting, Personal Stories: Deconstructing J.R. Dunn Jewelers

J.R. Dunn ad copy (Please note: Scroll to the bottom of this post to hear the produced radio spot): When I was seven years old, I held my father’s head in my hands as he took his last breath and died. A thing like that stays with you. It helps you understand that relationships – [...] Read more »