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Tag Archives: Gallup poll

I Blame Fibber McGee For The “Average Man”

I used to think that big advertising agencies and their research departments were to blame for the never-ending quest to uncover the “average man” or “average woman.” Looks like I was wrong.

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MeetMichele

Michele Miller is a writer, speaker, and consultant on ways to capture the heart of the female customer. The co-author of The Soccer Mom Myth, she consults with businesses of all sizes across North America [read more...]