Old Way of Handling a Product Recall: Let customers find out through local and national news reports, then assume it’s the customer’s responsibility to remember [...]
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Hi Michele, My name is Bill Chase. I own a Home Improvement company in Haverhill, MA (approx 35 miles north of Boston). Thanks for your notes on marketing. I really enjoy reading them. Also, enjoyed reading your book and look forward to the next one…
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Michele Miller is a writer, speaker, and consultant on ways to capture the heart of the female customer. The co-author of The Soccer Mom Myth, she consults with businesses of all sizes across North America [read more...]
