Tag Archives: customer experience

The One Very Important Thing You Can Learn From “Back to School” Marketers

What all that “Back to School” hoopla can teach you about in-store marketing.

Full Story »

Do Females Have A Nose For Business?

Are your female customers smelling things about your business that you’re missing?

Full Story »

Opening Gestures – Your Customer’s First Impression

What is the most common element among all great things? The opening gesture.

Full Story »

Why Your Focus On Low, Low Prices Could Be Killing Your Business

Are you SURE that your customers are making their purchasing decisions on low, low prices? Here’s another way to think about it that just might help your business not only survive, but grow.

Full Story »

5 Things You Can Do To Improve Her Experience At The Cash Register

Just because your female customer is making a purchase doesn’t mean you should relax at the cash register. Every moment is an opportunity to improve your image and deliver a memorable customer experience.

Full Story »

Do Females Have a Nose for Business?

He is instantly on alert, sniffing and scrambling like a Jack Russell Terrier on the hunt for a rawhide chewy. He goes crazy trying to detect the smell while I describe the particular components of the odor. “It’s like a fried egg with a hint of cinnamon, wrapped in a bouquet of kitchen cleanser.” …

Full Story »

Making An Impact With No Advertising

In the summer heat of Arizona, you live and die by the almighty swimming pool. The blazing desert sun delivers a whallop to outdoor pool equipment systems, so in the greater metropolitan Phoenix Valley (population: a smidge under 4 million), the care and…

Full Story »