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Business-Building Principles for Main Street Business Owners

Business-Building Principles for Main Street Business Owners



Business-Building Principles
for Main Street Business Owners
  • Marketing Essentials
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Car Safety Catches Up To Women: The New Female Test Dummy

Written by Michele Miller · 3 Comments
crashtest2

After 40 years, testers have finally created a test dummy that matches the unique female anatomy of a woman. Read more »

Categories: Marketing to Women - Tags: car safety, female test crash dummy, NHTSA

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Grow Your BusinessMichele and Tom have leveraged their expertise to help grow businesses in categories such as:

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Meet Us

Michele Miller

Michele Miller is a writer, speaker, and consultant on ways to capture the heart of the female customer. The co-author of The Soccer Mom Myth, she consults with businesses of all sizes across North America. Read more about Michele.

Tom Wanek

Businesses as far away as Australia fly Tom in to fix their marketing and hire him to speak. His book, Currencies That Buy Credibility, teaches the foundation that every smart marketer needs to know in order to create an exceptional experience for the customer. Read more about Tom.

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