Author Archives: Michele Miller

Are You Choking Your Employees Off From Experiencing Success?

I had to smack around a client the other day. Well, maybe not smack around.  But it did involve shaking my finger and saying things [...]

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Explode The Growth Of Your Business By Lighting This Long Fuse

Appelt’s Diamonds is experiencing jaw-dropping growth because they lit the long fuse. Can you?

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Dove Reponds To My Blog Post

Obviously, I’m not the only one who expressed dismay at Dove’s announcement last week.

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Hot Gossip: Dove To Dump “Real Beauty” Campaign

There was one quiet item in the news out of London this morning, with MarketingWeek reporting that Dove has ordered its ad agency, Ogilvy, to [...]

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How You Can Hire Me To Speak For FREE

I’m celebrating the success of “Unzipped” with a limited-time offer!

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Friday Fun: Meet Biscuit, WonderDog in Training

Those of who who’ve been reading WonderBranding for awhile, or who have attended one of my presentations, are familiar by now with my faithful companion, [...]

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How The Girl Scouts Are Forcing You To Buy Cookies… And Make You Like It

The other day, I approached my favorite local grocer and spotted a table placed strategically between the entrance and exit doors.  I could see four [...]

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TED Talk: How Social Media Is Killing Marketing To Women (Hazzah!)

If you’re a regular reader of WonderBranding, you know how I feel about demographics. Use of demographics was the most reliable measuring tool way back, [...]

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Survey On Gender Desire For Brands: Fuzzy Logic?

WalletPop reported on a new study just out from Buyology marketing group, listing the “20 Most Desired Brands” for each gender. Here are the results: [...]

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How Jeff Sexton Will Change Your Thinking About Advertising

I’ll be in Austin this week to teach the new version of Unzipped, the two-day course at Wizard Academy. For those of you who can’t [...]

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