Comments on: Burger King: Blowing People’s Minds

By: Wayne Howard

Wayne Howard — Mon, 05 Sep 2011 23:00:21 +0000

Do you think the age demographic of 18-34 males is because Burger King is viewed as the Anti-Mcdonalds? Curious to what others think.

By: Social Marketing to Moms: Why Boobs & Butts Will Always Matter In Advertising | Content to Commerce

Fri, 13 Nov 2009 15:24:45 +0000

[...] there was the Burger King ad. That one did get to [...]

By: Bernard Sandoval

Bernard Sandoval — Tue, 21 Jul 2009 18:15:44 +0000

The measure is sales and market share. That usually solves debates on creative efficacy.

By: Michele Miller

Michele Miller — Tue, 07 Jul 2009 20:23:53 +0000

Sssshhhh… you’ll blow my cover!

By: Steve Kirstein

Steve Kirstein — Tue, 07 Jul 2009 20:13:26 +0000

Cojones? Staying power? You secretly writing Burger King ads now too?

By: Michele Miller

Michele Miller — Tue, 07 Jul 2009 19:39:30 +0000

LOL. Yes, women do go to Burger King… and take their children, their boyfriends, husbands, mothers, sisters, etc. As I said before, BK can afford to do things like this financially, because they have millions in their advertising budget. But I don’t even think they have the cojones needed for staying power with something like this.

By: Steve Kirstein

Steve Kirstein — Tue, 07 Jul 2009 18:37:54 +0000

I’m glad you posed the questions you did – but my answer is: I’m sorry, even as a developmentally-arrested male adult, I think this is just vulgar.

I understand the desire to trump Subway’s 6″ (OK, I am embarrassing myself as I type this), but perhaps there was an alternative creative approach. Michelle, don’t women go to Burger King as well – and work there? Families?

By: Michele Miller

Michele Miller — Thu, 02 Jul 2009 14:18:20 +0000

Another thing to keep in mind is that a corporation like Burger King can afford to try things like this because of the millions of dollars it has in its marketing budget. If it fails? No sweat (at least in the short term). Small businesses with small budgets, however, need to take more care with their strategies and direction.

By: Brett

Brett — Wed, 01 Jul 2009 23:42:16 +0000

The ad may be immature, but then so is the target market…which I suspect you are not…

By: Paul Stoltzfus

Paul Stoltzfus — Wed, 01 Jul 2009 23:25:59 +0000

The top 3/4 of the ad is just immature. I’ve been a fan since a kid, this ad blows me off.

I have to admit 7″ is bigger then 1/2 a foot long – Score!