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	<title>Comments on: Word-of-Mouth On The Rise</title>
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	<link>http://www.wonderbranding.com/2009/06/word-of-mouth-on-the-rise/</link>
	<description>Speaking, Workshops, Articles</description>
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		<title>By: Steve Kirstein</title>
		<link>http://www.wonderbranding.com/2009/06/word-of-mouth-on-the-rise/comment-page-1/#comment-1758</link>
		<dc:creator>Steve Kirstein</dc:creator>
		<pubDate>Tue, 07 Jul 2009 18:29:14 +0000</pubDate>
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		<description>Problem is, growing areas of word-of-mouth such as opinion websites and comments are increasingly being found to be infiltrated with &quot;interested parties&quot; both pro and con. Sadly, as &quot;word-of-mouth&quot; grows in importance so will the incidences of &#039;gaming the system&#039;.</description>
		<content:encoded><![CDATA[<p>Problem is, growing areas of word-of-mouth such as opinion websites and comments are increasingly being found to be infiltrated with &#8220;interested parties&#8221; both pro and con. Sadly, as &#8220;word-of-mouth&#8221; grows in importance so will the incidences of &#8216;gaming the system&#8217;.</p>
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		<title>By: Michele Miller</title>
		<link>http://www.wonderbranding.com/2009/06/word-of-mouth-on-the-rise/comment-page-1/#comment-1691</link>
		<dc:creator>Michele Miller</dc:creator>
		<pubDate>Tue, 09 Jun 2009 16:53:48 +0000</pubDate>
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		<description>Thanks for the comment, Ray! Yeah, it&#039;s another case for reading the numbers in the way that makes the most sense... and impact.</description>
		<content:encoded><![CDATA[<p>Thanks for the comment, Ray! Yeah, it&#8217;s another case for reading the numbers in the way that makes the most sense&#8230; and impact.</p>
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		<title>By: ray seggern</title>
		<link>http://www.wonderbranding.com/2009/06/word-of-mouth-on-the-rise/comment-page-1/#comment-1690</link>
		<dc:creator>ray seggern</dc:creator>
		<pubDate>Tue, 09 Jun 2009 16:27:46 +0000</pubDate>
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		<description>Michele this is great stuff. I have forwarded it to all my clients.  I would have misread the data, so I am glad that you pointed out how service and relationships are really top of the heap.  Great great stuff (wait I already said that).</description>
		<content:encoded><![CDATA[<p>Michele this is great stuff. I have forwarded it to all my clients.  I would have misread the data, so I am glad that you pointed out how service and relationships are really top of the heap.  Great great stuff (wait I already said that).</p>
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